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Title
Text copied to clipboard!Social Media Manager
Description
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We are looking for a Social Media Manager to lead our online presence across various social media platforms. This role is ideal for someone who is passionate about digital communication, understands the dynamics of social media trends, and can craft compelling content that resonates with diverse audiences. The Social Media Manager will be responsible for developing and executing social media strategies that align with our brand voice and business goals.
As a Social Media Manager, you will oversee the creation, curation, and scheduling of content across platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and others. You will collaborate with marketing, design, and content teams to ensure consistency in messaging and branding. You will also monitor engagement metrics, analyze performance data, and adjust strategies to optimize reach and impact.
The ideal candidate is creative, analytical, and highly organized. You should have a deep understanding of social media algorithms, paid advertising, influencer marketing, and community management. You will be expected to stay up-to-date with the latest digital trends and platform updates to keep our brand ahead of the curve.
This position requires excellent communication skills, both written and verbal, and the ability to manage multiple projects simultaneously. You should be comfortable using social media management tools and analytics platforms to track performance and report on KPIs. Experience in crisis communication and reputation management is a plus.
If you are a strategic thinker with a passion for storytelling and digital engagement, we invite you to join our team and help shape the voice of our brand online.
Responsibilities
Text copied to clipboard!- Develop and implement social media strategies aligned with business goals
- Create, curate, and schedule engaging content across all platforms
- Monitor social media channels for trends, feedback, and engagement
- Collaborate with internal teams to ensure brand consistency
- Manage social media advertising campaigns and budgets
- Analyze performance metrics and adjust strategies accordingly
- Engage with followers and respond to comments and messages
- Identify and collaborate with influencers and brand advocates
- Stay updated on industry trends and platform changes
- Report on social media performance and ROI to stakeholders
Requirements
Text copied to clipboard!- Proven experience as a Social Media Manager or similar role
- Strong understanding of social media platforms and best practices
- Excellent written and verbal communication skills
- Experience with social media management and analytics tools
- Ability to create and edit visual and written content
- Strong organizational and multitasking skills
- Knowledge of SEO, keyword research, and Google Analytics
- Creative thinking and problem-solving abilities
- Bachelor’s degree in Marketing, Communications, or related field
- Experience with paid social media advertising is a plus
Potential interview questions
Text copied to clipboard!- What social media platforms are you most experienced with?
- Can you provide examples of successful campaigns you've managed?
- How do you measure the success of a social media strategy?
- What tools do you use for scheduling and analytics?
- How do you stay current with social media trends?
- Describe a time you handled a social media crisis.
- How do you ensure brand consistency across platforms?
- What is your experience with influencer marketing?
- How do you approach content planning and calendar management?
- What is your process for engaging with followers and building community?
